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Fintech · Mobile App2020

Signal

A social crypto trading app that lets new traders copy verified pros and learn the ropes without getting overwhelmed.

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Role
Product Designer
Timeline
8 weeks
Platform
Mobile · iOS & Android
Year
2020

Live, interactive Figma prototype. Click into it to explore.

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Signal is a social crypto trading platform built for people who are new to trading. The idea is simple. Let beginners copy the trades of verified pro traders from around the world, so they can start earning while they learn how the market actually works.

The Problem

What wasn't working

Crypto trading is intimidating for beginners. The tools are dense, the language is all jargon, and the fear of losing money stops a lot of people before they ever start.

Goals

What success looked like

  • Make copy trading feel safe and understandable for a first-time trader.
  • Show clear trust signals so people know which pros to follow.
  • Keep the interface calm despite the amount of live data behind it.
Research

What I learned first

  • Looked at how existing trading apps overwhelm new users.
  • Studied what makes someone trust a stranger enough to copy their trades.
Challenges

The hard parts

  • Presenting live, fast-moving data without creating panic.
  • Balancing beginner simplicity with the depth serious traders expect.
Design Process

How I worked through it

  1. 01

    Simplify

    Stripped the trading screen down to what a beginner actually needs.

  2. 02

    Build trust

    Surfaced verified badges, track records and clear performance history.

  3. 03

    Guide

    Made copy trading a few confident taps, not a research project.

Wireframes

Structure before surface

Mapped the path from discovering a pro trader to copying their first trade with confidence.

User Flow

The path a user takes

  1. 1Browse verified pro traders and their track record
  2. 2Pick someone whose style fits
  3. 3Copy their trades with a clear, controlled amount
  4. 4Watch and learn as positions play out
Final UI

Where it landed

A clean, confident trading app where a beginner can follow a pro and understand what is happening, without drowning in charts.

Impact

What changed

Beginner-first
Copy trading made approachable
Trust
Verified pros surfaced clearly
Calmer
Live data without the panic
Lessons Learned

What I took away

  • In fintech, trust is the whole product.
  • Beginners need confidence before they need features.
Reflection

Signal was a good lesson in designing for fear. When money is on the line, calm and clarity are not nice to have, they are the product.

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